Monday, December 12, 2005

Global Branding is Now a War

Naseem Javed comments that Global Branding is Now a War.

Brilliant warriors of the entertainment industry were all fooled by not recognizing the phenomena of the upcoming technological revolution. Surprisingly, academia, along with the supporting professional services, was convinced that downloading was just for kids. Global denial and hypocrisy created this musical comedy.

Now this is a big lesson to other industries. If you are not aware of what is about to hit your industry today, it might already be too late. This is because those industries that are facing a meltdown in the delivery of goods and services have no other option but to go to war and fight to win. The older and more established the organizations, the more vulnerable they are. You should raise questions, because denials will not help. Take charge or take cover.

0 Comments:

Post a Comment

<< Home

Site Feed
Enter your email address below to subscribe to Context Rules Marketing!


powered by Bloglet